How to Create a Single Product Page in WooCommerce (With & Without Code)

Your product page plays a big role in convincing people to buy. However, the default WooCommerce layout doesn’t allow you to showcase the products the way you want.

That’s why learning how to create a single product page in WooCommerce can really help. You can customize everything—layout, design, and even add extra fields to make your page more user-friendly and engaging.

And if you’re not comfortable with the technical things, you can always hire WooCommerce developers to do it for you. Let’s go through all the ways you can build and customize your own product page.

Understanding the Default WooCommerce Single Product Page

A single product page in WooCommerce is generated using a combination of templates and dynamic content functions. It’s the default layout for displaying product-specific information like titles, images, pricing, and the add-to-cart interface. Understanding how this structure works is the first step before customizing it.

How the Default Template Works

WooCommerce uses a modular template structure, which allows the core layout to be assembled from multiple files. Here are two of the most important files:

• single-product.php: This is the wrapper template. It initializes the layout and includes other sub-templates.
• content-single-product.php: This file contains the actual product elements and markups like product title, price, description, meta, and related products.

These templates use WooCommerce functions and hooks to fetch product data dynamically. Here’s a simplified example of what content-single-product.php may include:

do_action( 'woocommerce_before_single_product' );

if ( post_password_required() ) {

    echo get_the_password_form();

    return;

}

wc_get_template_part( 'content', 'single-product' );

do_action( 'woocommerce_after_single_product' );

These hooks (woocommerce_before_single_product, woocommerce_after_single_product) allow developers to inject or modify content without editing the core template.

What Can Be Customized Without Code

If you’re using a WooCommerce-optimized theme such as Astra, GeneratePress, or Storefront, you can make several layout changes via the WordPress Customizer or theme settings panel:

• Change the sidebar position (left, right, or none).
• Modify the product image gallery layout (slider, stacked, or grid).
• Configure upsell/related product visibility and positioning.

These themes usually offer built-in controls that adjust the single product page design without making changes in any code.

Tip: While these settings are easy to use, they may have limitations for deeper structural changes.

By understanding the default structure and capabilities, you can make informed decisions about whether to stick with theme options or go deeper into template or code-based customizations. Let’s now explore how to take this further using page builders.

Creating WooCommerce Single Product Pages

There are a few methods to create single product pages in WooCommerce, ranging from no-code to code-based solutions. Here, we have listed the top methods you can consider.

Create Single Product Pages Using Page Builders

If you prefer a visual approach instead of writing code, page builders like Elementor Pro and Divi offer an intuitive way to design fully custom WooCommerce product pages. These tools allow you to drag and drop dynamic widgets and preview changes in real-time, making it easier to achieve professional designs with no PHP or HTML knowledge.

Using Elementor Pro

Elementor Pro includes a dedicated Theme Builder feature that supports WooCommerce integration. Here’s how you can build a single product page layout with it:

1. Go to Templates > Theme Builder in your WordPress dashboard.
2. Click on Add New Template and choose Single Product.
3. Use dynamic widgets like:
   • Product Title
   • Product Price
   • Product Image Gallery
   • Add to Cart Button
   • Product Description, Meta, Reviews
4. Style each widget to match your brand.
5. Click Publish and set Display Conditions (e.g., all products, specific categories, or individual products).

Example Use Case: You can highlight featured products with a hero-style layout or hide certain elements for digital downloads.

Using Divi Builder

If you’re using the Divi Theme, you can create a custom product page using its Theme Builder. Here’s how it works:

• Navigate to Divi > Theme Builder.
• Create a new Template and assign it to Product Pages.
• Add WooCommerce Modules like:
  • Product Image
  • Product Description
  • Add to Cart
  • Product Rating and Reviews
• Use Divi’s design options to style each element.

Divi also lets you apply conditional layouts for different product types, just like Elementor.

Best For: Designers who want pixel-perfect control without coding.

Using page builders gives you creative flexibility and faster implementation for custom product layouts. While ideal for non-developers, they’re also a powerful prototyping tool for developers who want to quickly visualize changes before implementing them via code.

Create Single Product Pages With Hooks and Filters

If you want to ensure a great customer experience for your WooCommerce store and are comfortable working with code, WooCommerce provides a set of hooks and filters.

These allow you to add, remove, or rearrange product page elements without touching template files, making your changes update-safe and cleaner.

Useful WooCommerce Hooks

WooCommerce uses action hooks to output content at specific places on a single product page. Some of the most commonly used hooks are:

• woocommerce_before_single_product: Runs before the entire product content.
• woocommerce_single_product_summary: Controls key product elements (title, price, rating, excerpt, etc.).
• woocommerce_after_single_product: Runs after all product content.

These hooks can be used to insert or reorder elements with just a few lines of code.

Common Code Customizations

Here’s an example of how you can remove the default product price and add a custom message below the product title using WooCommerce hooks:

// Remove the default product price

remove_action( 'woocommerce_single_product_summary', 'woocommerce_template_single_price', 10 );

// Add custom text after the product title

add_action( 'woocommerce_single_product_summary', 'custom_product_text', 6 );

function custom_product_text() {

    echo '<p class="custom-note">Limited Stock Available!</p>';

}

Explanation:

• The remove_action() function disables the default price output.
• The add_action() function injects a custom HTML note before the product excerpt.

You can reorder, replace, or extend any part of the product page using similar logic.

Where to Place the Code

To apply these customizations safely:

• Add the code to your child theme’s functions.php file or
• Use a custom functionality plugin if you prefer to separate logic from theme files.

Tip: Always use a staging environment to test your hook-based changes before applying them to your live store.

Hooks and filters give you precise control over your WooCommerce product pages without relying on visual builders or heavy templates. For developers who want maximum efficiency and flexibility, this method is best.

Next, we’ll look at how you can achieve deeper structural changes through template overrides.

How to Override WooCommerce Template Files

If you want complete control over the structure and markup of the product page, overriding WooCommerce templates is the most direct method. It allows you to customize the layout and HTML output without relying on hooks or builders.

How Template Overriding Works

WooCommerce templates can be copied from the plugin to your theme and then safely modified. To override the single product layout:

1. Go to:

wp-content/plugins/woocommerce/templates/single-product/content-single-product.php

2. Copy this file and paste it into your theme directory:

wp-content/themes/your-child-theme/woocommerce/single-product/content-single-product.php

3. Now, edit this copied file to change the layout. For example, you can rearrange HTML blocks, add custom divs, or integrate custom fields.

Example: Insert a custom product banner

<?php

echo '<div class="custom-banner">Free Shipping on Orders Over $50!</div>';

?>

You can place this snippet above or below any existing WooCommerce function within the template to control its display position.

Note: Always use a child theme for template overrides to prevent losing changes when your theme updates.

Use Cases:

• You want to redesign the entire product layout.
• You need to inject third-party components (ads, tracking codes).
• You’re integrating advanced custom fields or metadata directly into the layout.

Overriding WooCommerce templates gives you full freedom to shape the product page exactly how you envision it. While this method requires familiarity with PHP and WooCommerce’s template structure, it offers unmatched flexibility for deeper customizations.

Next, let’s look at how to enhance product pages with custom fields and dynamic data.

Add Custom Fields in Your Single Product Pages

Sometimes, the default WooCommerce product fields aren’t enough, especially when you need to display additional information like technical specifications, care instructions, or warranty details. This is where custom fields come in.

Tools like Advanced Custom Fields (ACF) or native meta boxes allow you to add and display custom product data seamlessly.

Add New Fields

Using the Advanced Custom Fields (ACF) plugin is one of the easiest ways to add extra fields to WooCommerce products. Here’s how to do it:

1. Install and activate the ACF plugin.
2. Go to Custom Fields > Add New in your WordPress dashboard.
3. Create a new Field Group (e.g., “Extra Product Info”).
4. Add the fields you need (e.g., Technical Specs, Ingredients, Warranty).
5. Under Location Rules, set it to: Post Type is equal to Product.

Once saved, these fields will appear in the product editor screen in the backend.

Display Custom Fields on the Frontend

To show these fields on the single product page, you can place the following code inside a template file (like content-single-product.php) or attach it to a relevant WooCommerce hook:

<?php

$specs = get_field('technical_specs');

if ( $specs ) {

    echo '<div class="technical-specs"><h4>Technical Specifications</h4><p>' . esc_html($specs) . '</p></div>';

}

?>

Explanation:

• get_field() retrieves the value of the custom field.
• The check ensures the field isn’t empty before displaying it.
• The output is wrapped in custom markup for styling.

Always sanitize output using esc_html() or appropriate WordPress functions for safety.

Adding custom fields is a practical way to tailor product content to your store’s niche. Whether you’re selling electronics, books, or furniture, this method gives you the flexibility to enrich product detail pages without bloating your layout.

FAQs on WooCommerce Single Product Pages

Conclusion

Customizing the single product page in WooCommerce can make a big difference in how your product is presented. Whether it’s improving the layout, adding custom fields, or using a page builder, small changes can lead to a better user experience and more sales.

You don’t always need coding skills to make it happen. Tools like Elementor or Divi make it easier, and if you’re comfortable with code, WooCommerce hooks and template overrides give you full control. If you ever feel stuck or want a fully custom design, our WooCommerce development experts are here to help. Contact us today, and let’s build a product page that fits your brand perfectly.