- MTG Cards
- Collectible Cards
Client Overview
Thursday Night Magic is an online store for custom Magic: The Gathering card decks. What makes these cards special is that each deck has its own custom design and display. Their target audience is kids, teenagers, young adults, and people who enjoy card games. They asked for a website with an easy shopping experience and clear product details. The client needed the platform to accept orders from any country and handle 1000+ products. Our goal was to help fans shop, create, and enjoy their card games with ease.
Technology
Shopify
Industry
Gaming
Project Type
eShop
Country
USA
Key Challenges
Thursday Night Magic had some unique challenges. We needed to show many different custom decks simply. Each product had lots of details, so it was essential to keep the information clear and easy to find. The store had to work well for both beginners and experienced players. We also needed to make the site fast, even with many products. Building trust was key, since new visitors want to feel safe buying online. We worked to help customers come back and shop again. Lastly, handling orders from different countries needed extra attention, especially with shipping and payments.
Solutions
We built a new Shopify store with simple menus and fast-loading pages. We reached key milestones like launching the site on time and getting positive feedback from the users. Apart from that, we worked on a lot of ends to make the best card buying platform.
- Sorted decks into clear groups by color, value, rarity, and playstyle. Each group shows the most popular picks first. Shoppers can quickly spot new arrivals and bestsellers, and there are filters.
- Added fun quizzes, like the Color Identity Quiz, to guide customers. These help shoppers pick decks that they like. It makes finding the right product faster and teaches new players about the game.
- Made the store simple to use on any device. Sticky buttons keep important actions in view as you scroll. Quick add-to-cart options speed up shopping, and every page looks clean now.
- The checkout is now fast and easy with one-click log-in. Shipping details are clear as well, like free next-day delivery in the U.S. Lastly, returns are quick, so customers feel safe making a purchase.
Key features
Thursday Night Magic's website offers customers an engaging and user-friendly shopping experience, featuring intuitive navigation, high-quality product displays, and secure transaction processes.
- One-Page Checkout
- Custom Product Pages
- Responsive Design
- Payment Gateway Integration
- Search Functionality
- Product Filtering
Projects in Figures
10
Months Duration
900
Estimated Man Hours
6
Team Size
Applied
Technologies
More Screens
Showcasing how the new design helps Thursday Night Magic offer a more engaging, user-friendly shopping experience with better navigation, product displays, and secure checkout.
